False or misleading claims about the environmental benefits of certain brands or products don’t just confuse consumers, they’re shown to sow mistrust and even slow down environmental progress. Journalist Elizabeth Cline writes about fashion's massive greenwashing problem, how it's nothing new and why what was once a nuisance—overselling environmental gains—now conceals the apparel industry’s role in the climate crisis. Read it here: festivalwalk
Photo: Keri Oberly
Photo: Keri Oberly
