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In February this year, Gucci partnered with The Lions Share Fund,   



In February this year, Gucci partnered with The Lions Share Fund, which raises funds to protect endangered species and their natural habitats. The House donates 0.5% of its media spend to The Lions Share Fund every time an animal is featured in its advertisements. Little owls forage at dusk,

have chicks in the early summer, and can also be seen in the daytime. Sir David Attenborough is heard in a film directed by George Chan Photography. Gucci Pre-Fall 2020.