BOOK OF THE WEEK - The Future of Design by Lorraine Justice
Creating a successful global product is complex. Why do some products survive or become reinvented? What makes a product loved by some and despised by others? What key issues were present when some of the most notable inventions and product designs occurred? Internationally recognized product design expert, TED speaker, former Director of the School of Design at Hong Kong Polytechnic University and consultant to companies like Microsoft and Levi’s, Lorraine Justice shares the ten global factors that directly impact product design success and failure.
Creating a successful global product is complex. Why do some products survive or become reinvented? What makes a product loved by some and despised by others? What key issues were present when some of the most notable inventions and product designs occurred? Internationally recognized product design expert, TED speaker, former Director of the School of Design at Hong Kong Polytechnic University and consultant to companies like Microsoft and Levi’s, Lorraine Justice shares the ten global factors that directly impact product design success and failure.
