In honor of Earth Day, we stand in support of environmental protection with countless others around the world. During this unprecedented time, answering the question "What do we stand for and protect as a brand?" has been clear. Bally has always cared about its communities and the environment, and confronting the global COVID-19 situation has proved no different. In 2019, when we joined #TheFashionPact, a global coalition of industry peers committed to safeguarding the plane...t, and published a Sustainability Roadmap detailing our Sustainability Pillars, with short and long-term objectives––like introducing a fully circular product––we knew the path would not be easy. This crisis has, however, only reaffirmed the interconnectedness between people and places, and our ongoing commitment to Sustainability, highlighting the reasons why our industry needs to move towards a model that benefits all, including Mother Earth, with quality and longevity in mind. Join us here in the coming days as we share moments from our most ambitious environmental initiative yet, #BallyPeakOutlook, which removed over two tons of waste from Mount Everest last climbing season, including a new at-home interview with our cleanup expedition lead, Dawa Steven Sherpa. This was one of our team's proudest moments, and we have pledged to cleanup the basecamps of Mount Everest again, along with seven 8,000m peaks in the Himalayan region over the next two years with Dawa and his expert climbers' help. With this, we leave you to gaze at the delightful images from our #BallyArchive, a hopeful campaign featuring a barely visible footprint, as if fading into the city lights and nature. #BallyCares 展开
